The Jane Street website redesign was the first step in what would prove to be a be a comprehensive rebranding campaign. As such it marked the introduction of several key brand equities including the updated pallet, typography, interweaving stripe graphics and the journalistic photographic style.
Structurally we worked with Jane Street to flesh out a more robust sitemap that better reflected the size and capabilities of the company. With information on employment tracks, benefits and office culture (in both English and Japanese), the site more successfully served as a tool for recruiting top financial and computer science talent.
The home page introducing Jane Street Capital, a growth capital firm with global headquarters in lower Manhattan.
The principal objective of the Jane Street Capital site is to serve as resource for potential job supplicants. Here we see the schedule of recruiting events.
